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JamesThornton.com -\> Theory -\> January 21, 2002

James Thornton's Theory-of-the-Week, January 21, 2002:

Jakob's Law of the Internet User Experience

Users spend most of their time on other sites. This means that users prefer your site to work the same way as all the other sites they already know.

Homepage Usability: 50 Websites Deconstructed, by Jakob Nielsen and Marie Tahir

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James Thornton,<james@jamesthornton.com>
Services: Texas Web Developer
Electric Speed: Online Marketing Strategy